Tag Archives: photography seo

SEO for Photographers: Keeping Your Site Alive

SEOA lot of photographers complain about how hard it is to take care of a site. We know. We understand. It’s a really big question of how a photographer who is supposed to be only good with pictures and editing them are now demanded to be good at owning and managing a site. You cannot do everything yourself, especially with getting knowledge on how to master SEO for photographers.

So, your next solution is to get a third-party help. You let someone who is good with this does his job and you are off with doing what you are good at. But even so, you cannot let only that person manage it because content-wise, you are still the person who has to update it. That person can only help you optimize, update and observe the site’s health from time to time.

But, fear not, for we will help you get ideas on how to do that. Before that, let us tell you why you need to keep your site ‘alive’ and what updating means.

Up-to-date

The world is changing every second. New posts, new articles, news are constantly updated on the net. The border is limitless and it is so easy for anyone to find anyone, anything, wherever they are. That means it’s so much easier to find an index of a wedding photographer. It is also easy for them to type the kind of photographer they need.

When the search engine shows results, it makes use of many factors to consider which one should rank higher. Activity is a factor they consider a lot since information has to be updated all the time. It’s also a way to tell the engine that it’s a site that is still active and used.

If you want to know more about this SEO for photographers, you can check out PhotoProSEO. This site has everything you need to know about SEO as well as a free SEO audit of your site.

How to remain updated?

There are many things you can upload to make sure that your site is alive. Many of you must be thinking about uploading the latest pictures you got and edited. That is one way to do it, but there is a better way to use your new pictures. Instead of just lumping them into the gallery, you can upload on your blog post on your latest work.

For example, a wedding photographer can upload his work on the latest wedding photography. He can talk about the place, the couple and then use the keywords that he usually ranks the highest with. Keep your readers updated with what you are doing. It will also let potential clients see that you are still a professional seeing those recent pictures.

Another way to do it is to go through an overhaul while maintaining the content on the design and layout of the site. This makes your site looks fresh and new as there are clients who like to make constant visits to multiple sites before deciding on emailing or meeting up with the photographer.

There are more about SEO for photographers you need to know, but for this week, can you think of something new you can add to your blog?

Photography SEO 101

Analyze website

photography tipsIf you would like to strategize by making sure that photography SEO works for you and helps you out in the promotion of your website and eventually your business, then you should first and foremost work on being able to optimize your website. The first step is for you to analyse and point out which parts of the website you need to work on, of course. This basically all varies depending on the kind of skill level that you are currently in when it comes to photography SEO. It also varies depending on the kind of website that you basically have when it all comes down to it. Try to go ahead and see if you can find out as much as you can about it.

Look for tutorials

Look up some tutorials online or try to go ahead and check out some seminars, workshops, or classes that you will be able to attend that will teach you at least the basics about photography SEO and how you will be able to make it work for your career and for your specific website. If you find all of this extremely technical and if you think that photography SEO is something that is more or less putting you in a little way over your head, then there is no shame in outsourcing the task. You don’t have to do everything yourself, after all. The trick is for you to find the right person who knows how to code. This person will be able to help you out a lot when it comes to optimizing your website and that is something that will really get to play on the strengths of photography SEO. It won’t take up too much time when it all comes down to it and it won’t take too long either. There are a lot of websites out there that will allow you to source the tasks out on a project based basis to freelancers who will be more than happy to do it for you in exchange for a fairly reasonable or for a fairly competitive price or service fee when it all comes down to it.

Make use of Google Adwords for any photography SEO efforts that you may have or decide to work with one way or the other.

Although it may usually cost a little too much to advertise with Google Adwords when it all comes down to it, there are certain tools that don’t even cost anything and that is something that you can go ahead and use to your advantage to achieve any goals that you may have in photography SEO. The most common free use for Google Adwords is for you to use the tool that will allow you to find keywords that you will be able to use to go ahead and optimize your website. It will give you the most commonly entered keywords or phrases that you will be able to use for your website and that is something that can definitely help you out a lot.